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Google Analytics is the measurement foundation for every marketing effort. Infraxio implements GA4 with custom event tracking, conversion goals, and attribution models that connect your website activity to real business outcomes — so you know exactly what's working.
Every integration is tailored to your business. Here are the most common ways we connect Google Analytics to your tech stack.
Implement custom GA4 events for form submissions, CTA clicks, scroll depth, video views, and eCommerce actions that go beyond standard pageview tracking.
Set up conversion goals, attribution models, and custom reports that tie website activity to revenue — connecting GA4 data with your CRM and ad platforms.
Feed GA4 data into Looker Studio, BigQuery, or custom dashboards for unified marketing analytics alongside ad spend, CRM, and revenue data.
Google Analytics is even more powerful when connected to these platforms. Here's how we bring them together.
Pay-per-click advertising platform for search, display, video, and shopping campaigns.
Send GA4 conversion events back to Google Ads for smart bidding optimization, ensuring your ad spend targets visitors who actually convert.
View Google Ads IntegrationAll-in-one SEO and digital marketing platform for keyword research, audits, and competitive analysis.
Combine GA4 traffic data with Semrush keyword rankings for complete SEO performance visibility — from search impressions to on-site conversions.
View Semrush IntegrationAdvertising and social media ecosystem spanning Facebook, Instagram, and WhatsApp for audience reach.
Cross-reference GA4 and Meta Pixel data to understand the full customer journey from social ad impression to website conversion and revenue.
View Meta IntegrationWe integrate 37+ platforms. Browse our full integration library or tell us what you need to connect.
Get in touch with us today and discover how Infraxio can transform your operations.